heavier broadside

“heavier” music broadside

13x19 BROADSIDE POSTER & INSTAGRAM INTEGRATION
TYPOGRAPHY II — SPRING 2024

This poster centers around the feelings music can evoke, using typography to enhance the meaning.

process

I chose to create my poster with the song “Heavier” by ODESZA & Yellow House, and used the song title as my main header.

I wanted to integrate the title with imagery and decided to draw my own illustrations of the poisonous flowers nightshade and hemlock, as they were mentioned within the song lyrics.

font + color system

I searched for a typeface that was both bold and delicate, mimicking the internal conflict that the narrator of the song relays through the lyrics. For body text, I used a serif font that ended up being within the same family to match the elegant look of the display face.

The color palette was pulled from the hues I used in my illustrations, warm tones based on the flowers themselves.

final design

instagram integration